Pre-owned Rolex · reduced
Rolex Day-Date for sale
The Rolex Day-Date — the "President" — is the flagship dress watch, made only in 18k gold or platinum, displaying the day spelled out in full alongside the date. It is the watch of choice for those who want the most prestigious Rolex.
3 authenticated Rolex Day-Date watches available, reduced from $33,450 to $46,550 — open to offers and shipped insured worldwide.
Rolex
Box & papersDay-Date 40 White Gold / Fluted / Olive-Green / Roman / President
2023 · Ref. 228239-0033
or make an offer
$51,495
$33,450
Save $18,045
Rolex
Box & papersDay-Date 40 Rose Gold / Fluted / Olive-Green / Roman / President
2023 · Ref. 228235-0025
or make an offer
$61,895
$40,250
Save $21,645
Rolex
Box & papersDay-Date 40 Yellow Gold / Fluted / Green Ombré / Roman / President
2026 · Ref. 228238-0069
or make an offer
$71,595
$46,550
Save $25,045
About the Rolex Day-Date
Introduced in 1956, the Day-Date was the first wristwatch to show the day of the week spelled out in full on the dial, alongside the date. Rolex has only ever made it in 18k gold or platinum — never steel — and paired it with the semi-circular three-piece-link “President” bracelet created for it, which is where the model’s nickname comes from.
Worn by presidents and public figures for decades, the Day-Date is the most overtly prestigious watch in the Rolex catalogue. Modern references come in 36 mm and 40 mm cases across yellow, white and Everose gold and platinum, with an enormous range of dials from classic champagne to diamond-set and hardstone. Value is driven by metal, dial and condition.
Every Day-Date we list is authenticated in-house, reduced to a clear price and open to offers. Availability changes as watches sell — contact us to source a specific metal or dial. All watches ship fully insured with signature on delivery, backed by our authentication guarantee and 14-day returns.
Buying a Rolex Day-Date from Watch Trading Complex
Authenticated & guaranteed
Every Rolex Day-Date is inspected and authenticated in-house before sale. We sell only genuine watches, guaranteed as described.
Reduced & open to offers
Each piece is priced at a clear liquidation figure below retail — and you can make an offer on any watch.
Insured worldwide shipping
Your watch ships fully insured for its full value, with signature required on delivery, worldwide.
14-day returns
Buy with confidence — return within 14 days for a full refund, with a free prepaid, insured return label and no restocking fee.
Ready to buy or make an offer? Contact us — or explore buying a Rolex in the UAE and selling your Rolex to us.
Rolex Day-Date — questions
How much is a Rolex Day-Date?
At Watch Trading Complex, the Rolex Day-Date is currently reduced from $33,450 to $46,550, with 3 available — each authenticated, open to offers, and shipped fully insured.
Is the Rolex Day-Date solid gold?
Yes. The Day-Date is produced exclusively in 18k gold or platinum — it is never made in steel — which is part of why it sits at the top of the Rolex range.
Why is the Day-Date called the President?
The name comes from the President bracelet designed for it in 1956 and its long association with world leaders and presidents. “President” refers to the watch-and-bracelet combination, not a separate model.
What sizes does the Day-Date come in?
Modern Day-Dates are made in 36 mm and 40 mm cases, in yellow, white and Everose gold and in platinum, with a very wide choice of dials. Each listing states the exact size, metal and dial.